Showing posts with label Video. Show all posts
Showing posts with label Video. Show all posts

Friday, 25 November 2011

Recording Artist T. J. Doyle Features Fans' Pictures in Earth Day Video

La Canada Flintridge, CA (PRWEB) April 18, 2011

T. J. Doyle, http://www.tjdoyle.net, whose debut album One True Thing was released in late 2009 by Indie Label Totem Artists, Inc., is making an Earth Day video of his new song Favorite Places that will feature fans' pictures and will be uploaded to his YouTube Channel http://www.youtube.com/tjdoylemusic on Earth Day, April 22nd, 2011. The Earth Day video will have musicians, Phil Parlapiano on grand piano and accordion (Tracy Chapman, John Prine, Lowen & Navarro), and Stevo Theard on percussion (Dave Koz, Terence Trent DArby, Bobby Caldwell) performing Favorite Places with Doyle at Swing House Studios in Hollywood, California.


Doyle made Earth Is Crying, a song from One True Thing, available as a free download for Earth Day, 2010 and then extended the free download indefinitely to make everyday Earth Day, according to Doyle.


The new song Favorite Places takes what I started with Earth Is Crying a step further by asking the listener to think about what makes a place their Favorite Place and inviting them to experience their closeness with the Earth and remind them of their innocence through this experience, says Doyle, adding I want to help raise the awareness of our love and respect for the Earth above the political discourse about climate change.


Doyle is making his 2nd album over the summer of 2011 and inviting fans to take the journey with him through a series of videos that will be uploaded regularly to his YouTube channel. The videos will share stories, previews of songs performed by Doyle on acoustic guitar, a view of the preproduction done with other musicians, and then finally the commercial recording of Doyles 2nd album.


Doyle recorded his first commercial album One True Thing at Studio City Sound in Los Angeles with Grammy winning mixer Tom Weir at the controls.


While Doyle wrote the music and lyrics himself for the first album, the musicians that performed on One True Thing are artists themselves like Rock Deadrick, drums & percussion (Tracy Chapman, Ziggy Marley), David Sutton bass & cello (Lucinda Williams), Bruno Coon, nylon stringed guitar (Randy Newman), Phil Parlapiano, grand piano, Hammond B3 and accordion (Lowen & Navarro, John Prine), Tim Pierce, electric & acoustic guitars (Crowded House, Eric Clapton), and Carina Round, background vocals.


T. J. Doyle is based in Los Angeles and can be reached by email to info(at)totem-artists(dot)com or via his websites contact form. Follow T. J. Doyle on Twitter @tjdoylemusic or his fan page on Facebook at http://www.facebook.com/pages/T-J-Doyle-Fan-Site/104189599630553.


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TubeMogul Announces Real-Time Buying of Video Ads Across Millions of Connected TVs

Emeryville, CA (PRWEB) November 21, 2011

TubeMogul, a real-time media buying platform for video advertising, went live with new partnerships today that enable clients to seamlessly buy targeted video ads on connected TV applications. These applications are similar to smartphone applications, but are accessed via Internet-connected TVs or other Internet-enabled set-top devices.


Internet-connected TVs, long associated with niche cable cutters, are rapidly entering the mainstream with growth in online streaming via set-top boxes, gaming consoles and newer TVs that have built-in application marketplaces. Based on current trends, market research firm DisplaySearch predicts that 123 million Internet-connected TV units will be shipped annually worldwide by 2014. In addition, over 60% of connected households in the U.S. will use a TV app at least once a week, according to research from In-Stat.


The audience has clearly stated that it wants to watch its favorite shows on whatever screen is handy everything from the smallest smart phones to the biggest smart TVs. Advertisers that can figure out how to easily reach customers across all of those platforms have a huge advantage, said Jim Louderback, CEO of Revision3 and new media pioneer. TubeMoguls new service provides that easy and targeted access, with publishers still in control, into this gold-mine of audience opportunity.


By partnering with top publishers, developers and exchanges in the space, including AdRise and others, TubeMogul offers real-time buying of 15 and 30-second video ads across hundreds of top television applications. Content publishers available via TubeMoguls platform include traditional broadcasters and online media companies like Howcast and Revision3. These applications are available on Internet TVs from LG, Samsung and others as well as set-top devices and gaming consoles such as Boxee, Google TV, Sony PlayStation, Roku, Tivo and Nintendo Wii. The viewing experience is similar to a web-based pre-roll ad, with ads appearing before or during content. As always, marketers are in total control over context, hand-selecting which applications to advertise on.


Global targeting and measurement across many screens means more possibilities for branding than were ever before possible, says Rick Bashkoff, VP, Partnerships & Network Development at Howcast, which will be among the advertisers participating. It will be exciting to see not only what top brands and their agencies do with that data and but also how it benefits premium content development for distribution across all channels.


The results deliver the branding power of television with digital advertisings unique ability to customize, target and optimize all managed via TubeMoguls easy-to-use interface. By buying from a single platform, brand marketers and trading desks can not only set frequency targets across multiple screens, but also target and buy only certain viewers across devices by using third-party data or their own data. This creates seemingly endless possibilities, such as targeting viewers in the market for a truck and then customizing the ad creative based on the device. TubeMoguls measurement comes built-in, so marketers can quantify impact and optimize in real-time by ad placement and publisher.


"Everyone talks about moving TV dollars online, but what is really happening is the experiences are merging and cable companies are slowly losing their grip on content distribution, said Brett Wilson, CEO of TubeMogul. "With these integrations, TubeMogul is giving advertisers an easy way to target across all devices in a context where publishers are still in control.


About TubeMogul

TubeMogul is the only video marketing company built for branding. As a demand side platform for video, TubeMogul integrates real-time media buying, ad serving, targeting optimization and brand measurement into its PlayTime platform. Over half of the Fortune 500 use TubeMogul to simplify the delivery of video ads in any format, optimize the impact of their brand message and maximize the effect of every dollar they spend.


Founded in 2006, TubeMogul is based in Emeryville, CA with offices in New York, London, Chicago, Los Angeles, Toronto and Sydney.


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